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Category: Blog Publicity

PR Blog Rankings: Two Blogs Release Latest Standings

Congratulations go out to every PR blogger who made Brendan Cooper and Matthew Watson’s recently released top-ranked PR blog lists.

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It Pays to Put PR in the title of your blog

Matthew bases his Top 50 PR blog rankings on the AdAge Power 150. He looks for blogs with PR, Public Relations or Publicity in the title. I admit it, I prefer the PR sound and focus over marketing, although we talk about that here too, don’t we?

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Continually Refining and Measuring PR Blog Popularity

This time Brendan welcomes these new PR blogs to the PR Friendly Index: Socialized PR, Flacks Revenge, PR Media Blog, From PR to Eternity, Beyond the Hype and Observations of PR. As usual, Brendan breaks out a new tool or two to measure something different. See how Brendan suggests measuring your brand’s social media visibility

 

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Your Turn

What top 50 list could you publish on an ongoing basis?

 

Making Alltop PR | Thank You SOOOO Much, Guy Kawasaki!

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That’s my only update on Friday night, the first night of BlogHer 08. If I ever needed confirmation that someone valued what I had to say, this was it. Making it onto Alltop’s online PR blog feed-magazine rack, a collection of the best of the best feeds, was a dream come true for me. What timing!

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This screen shot shows Wired PR Works in between PR Week’s The Editor’s Blog and Shel Holtz.

I met Shel about 10 years ago when I was on Sears, Roebuck and Co.’s internal communications team. Since then Shel’s been one of my idols-I even kept his handouts from his in-house seminars. Now that we’re neighbors, maybe I can get enough courage to introduce myself.

Guy Kawasaki, the co-founder of Alltop and a partner at Garage Technology Ventures sent me an email the other day welcoming me to Alltop. . . I’m printing it out and saving it in the same file as Shel’s handouts. And, I think I’ll frame a copy, too.

Today, on his How to Change the World blog, Guy talked about how to Imagine a Bigger Market and You’ll See a Bigger Market. 

He suggests . . .

“Maybe if entrepreneurs imagine that their market sector is larger than what it is, they’ll do better. This is an unscientific leap of reasoning, but entrepreneurship requires unscientific leaps of reasoning.”

Thanks, Guy, for stretching my imagination.

And, yes, this post will show up on Alltop.

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Your Turn

What’s the next leap you need to make? How will you do it?

Blog Showcase Features Over 250 Bloggers

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Every Tuesday, Liz Strauss at Successful-Blog hosts an open comment night. Last week the group came up with the idea to host a blog showcase. Blog-to Show? Showcase Your Blog at Successful-Blog July 26-27 outlines the details of how to get in. With all entries in, the show is up – live – now with over 250 blogs to browse through. Kudos to Liz for setting up this event!

In selecting an image, I went with the auto show theme mentioned in the event promos. This one is from the 2008 Chicago Auto show. Although I didn’t plan it this way, it’s a contemporary self-portrait.  

Here’s my Blog Showcase entry:

Blog Title: Wired PR Works by Barbara Rozgonyi
Blog URL link: http://barbararozgonyi-wiredprworks.com
Blog Tagline: Getting the Media to Work for You

A fine blend of branding, entertainment, public relations, SEO and social media.

“You can be anyone you want to be – you just have to tell your world about it. Come on over – I’ll show you how.”
Barbara Rozgonyi, speaker, entrepreneur, imagemaker

Blogging Advice
Think beyond the theme, the categories, the posts.
Look down the road, a few months or even years
ahead to map out where you’d like to go, who you’ll
invite to come along and how you’ll all get there.
Blogging is a transformational journey.

What I love about this concept . . .

- brings together a band of bloggers

- incentive to look [and sound] your best

- promotes everyone all at once

- acts quickly on readers’ suggestions

- generates at least two-way traffic, more if blogs link to ones they like

It’s amazing that this event came to life in a few days. To take it to the next level . . .

- line up screenshots in a gallery

- give bloggers badges to promote the show

- award people’s choice prizes

- set up categories

- parade around the web – not sure how to do this, but I do have a video of fire trucks to get it started 

Image: Jaguar in Jeans, copyright 2008 Barbara Rozgonyi. Like auto shows? Check out my 2008 Chicago Auto Show set on flickr.com

Reader Q&A | Celebrity Blogger PR: Any downsides to being “too” successful?

cafe-press-tshirt A reader writes:

Love to hear your thoughts as to why Heather Armstrong has some negative perceptions about her as alluded in the article about BlogHer and how Mommybloggers profit. [To take the focus off of Heather and her blog - www.dooce.com I'm modifying the question to: Any downsides to being "too" successful in the celebrity blogosphere?]

“Armstrong even limited her time at BlogHer because her biggest fans – other bloggers – tend to react to meeting her by publishing every detail, and sometimes those details are less than kind. ‘There are hundreds and thousands of strangers who detest me,’ Armstrong said. ‘It’s a weird reality to live with.’” – clip from the article

As far as I can see, most of the tweets during  co-speakers Heather Armstrong and Stephanie Klein BlogHer08′s closing keynote, “Living the Truman Show,” are positive.

I’m not going to make this too personal, except to say that I respect and admire Heather. I don’t read her blog regularly, but now I might: she really spoke to my artistic side. And, I loved her purple tights. Her blog logs between 5-6 million readers a month.

Now, back to the negativity . . .being a positive person this is a hard place to go, but it’s all too real to ignore.

I’ve seen this happen with not just bloggers, celebrities and every day people, but with issues, proposals and projects.

My advice? Listen to everyone, see if there’s any validity in the negativity and focus on the positive. That’s easier said than done, especially when emotions get in the way.

Let’s face it: today it’s all too easy to attack anyone and be anonymous on the Internet. Preparing for blog bullies, a BlogHerald post, counsels that meanness is bound to happen. Are you ready?

Take a look at Oprah.

Remember how much negative publicity via social media she got for endorsing Obama? How did she handle it?

She didn't. Oprah's PR firm did.

Their role model? Paris Hilton - no stranger to all kinds of publicity and commentary.

In closing, I'll let Stephanie have the last words from her post "the divine secrets of the BlogHer ’08 sisterhood. . .

“When people in my life preface what they’re about to say with, ‘you cannot write about this on your blog,’ I pretty much always respond, ‘Don’t flatter yourself.’ You’re not that important or interesting (even if you are). It’s the one thing in life we find so hard to believe: that no one notices or pays nearly as much attention to us as we do.”

Image: Be nice to me or I'll blog about you t-shirt I got at BlogHer08 - thanks CafePress!

What do you think?

Do you plan for or anticipate "less than kind details?" Would your trade more success for more exposure - of all kinds?  

BlogHer08 Day Two Recap with Twitter Updates

Warner Brothers, Bravo and Hearst opened the day with a HybridMedia keynote. To read more, visit the BlogHer08 live conference posts.

See what I had to say on twitter about BlogHer, including a live tweet stream from the monetization panel.

In the Home and Garden breakout session, I heard about the water usage restrictions in California, how Houston doesn’t recycle, what’s going on with sustainability and what secret resources people use to blog better. 

Meeting up with Chicago  bloggers introduced me to new local connections. The closing keynote was dramatic, inspiring and real.

With four floors of drinks and refreshments, the Macy’s party was fun and ended too soon. Ever the networker, I got cards from people on the escalator on the way out and folks on the street on the way back home.

On the way to the airport, I met Kristin from Crib Ceiling. Sitting here at SFO writing this post, I overheard someone I hadn’t met – yet- at BlogHer talking about how tired she was. “I didn’t sleep, but it was worth it.” I hear you sister. Gotta go – maybe I can still find her and get to know her and her blog.

Cards from fizzy and phenomenal people I met  . . . did I miss you? Leave a comment with a link to your blog.

This Pile

Kristen King, Inkthinker

Nicole Simon

Jane Goodwin, One by One Media

Stay at Aum Mom

Marie Millard

Mommy Needs a Cocktail

Amanda Wolfs, Parents

Jenifer Scharpen, notcalmdotcom

Katherine S. Gray, The New Civilization

Celeste Lindell, Average Jane

Dana Loesch, mamalogues

Alysson TeCarr, six apart

Jessica Okui, Zakka Life

Elaine, WannabeHippie

Wendy Felton, glossedover.com

Erica Rios, commonsensemedia

Jeremy Pepper, PR Pro, Blogger and All-Around Nice Guy

Home and Garden

Monique Hartt, RecycleBank.com

Genie Gratto, The Inadvertent Gardener

Jesse Engle, swatchbox

Debra Roby, A Stitch in Time

Mary Hunt, In Women We Trust and The Institute for Market Transformation to Sustainability

Desiree Northend, LookiLoos

Julia Prodis Sulek, LookiLoos

Chicago Breakout

Jacqueline Fitzgerald, teleflora

Dana Kavan, Chicago Examiner

Tarrant Figlio, Retro-Food.com

Everyday Adventures of Me in the City

Free and Flawed

Jamie Villarreal, Oh How Lovely

Janna Porrevecchio, Weber Shandwick

Esther Crawford, faintstartlite

MJ Tam, Sugar My Bowl

Dawn Meehan, Because I Said So